IT HAS BEEN SAID that advertising one fanmag in another fanmag is a waste of time. For the most part, this is true.

Fans just do not bother to answer these ads. A sample copy or a good review in a promag is usually much better

advertising.

WHAT'S WRONG with fanmag advertisements? Several things, you say. Usually, they are too brief. They don't tell

you enough about the mag. Sometimes they even forget to mention the price of the mag.

SO THIS is a full page ad, designed to attract your attention. The mag we want you to try is THE OUTLANDER. It

is published 3 or 4 times a year by The Outlander Society.

The OS is a group of fans who meet once a month in each other's homes. We are a very unofficial and informal

organization. But with all our informality we get things done. We sponsored Westercon III, which was a financial and

fannish success. We will be sponsoring the world convention in 1958. And we publish THE OUTLANDER. We

publish the mag when we have enough good material on hand to fill an issue. All of the Outlanders write for the mag.

columns, articles, fiction (which is short and amusing; not promag rejects), poetry, book reviews, cartoons and that new

art form, Pederson's Squiggles. Both front and back covers are printed on heavy stock. We also have printed headings

inside the mag. Rest of the mag is mimeo'ed. Each Outlander takes his or her turn at editing the mag. Number Eight

is now available. (Edited by Con Pederson). Number Nine, edited by Anna Sinclare Moffatt and Shirley Booker,

should be ready in a couple of months. You want something new or different to think about? Or maybe just an old

fashioned belly laugh? Try THE OUTLANDER. 15¢ a copy. 7 issues for $1.00. O.K. Don't risk your money. Write

for a sample copy. Once you've seen it you too will be shouting SOUTH GATE IN '58!

Rick Sneary

2962 Santa Ana Street

South Gate, California

Data entry by Judy Bemis

Updated June 17, 2001. If you have a comment about these web pages please send a note to the Fanac Webmaster. Thank you.